Suzuki Cutting/Closing Motorcycle dealerships..

   #1  

MR. Suzuki

Fastestest
Joined
Sep 17, 2002
Messages
6,228
[h=1]BREAKING NEWS: Suzuki begins cutting motorcycle, ATV dealers[/h]
Publish Date:
Mar 20, 2013


By Mary Slepicka

BREA, Calif. - Suzuki will be culling its U.S. dealer network after its Chapter 11 reorganization is finalized later this month, Dealernews has learned.
Dealers this week began receiving letters from American Suzuki Motor Corp. (ASMC) notifying them whether their franchise would be picked up by Suzuki Motor America Inc., which is the name of the reorganized company and designated the "purchaser" in the Chapter 11 filing.
"ASMC is assuming certain dealer agreements and other contracts and assigning them to Purchaser, while the majority of ASMC's contracts will be rejected," states the letter, which was obtained by Dealernews. Dealers whose contracts are not being renewed are being told that their franchise agreements will be rejected and they will no longer be authorized Suzuki dealers as of March 31.
Cancelled dealers have until March 27 to file an "Other Settling Creditor Claim" to receive $10,000 in compensation. Suzuki also stated it will repurchase cancelled dealers' new motorcycle and ATV inventory, plus parts and accessories.
Dealernews has contacted Suzuki for additional information and is awaiting a response. Check back here for further updates.
 
   #3  
Joined
Dec 29, 2001
Messages
1,402
Location
st.louis
Website
www.killerondrums.com
I`m not a Suzuki guy but this is fucked up.We need Suzuki to help fight off that junk Hardly invasion.I wonder if there will be a new busa after all.This is as bad as no more ding dongs and twinkies.
 
   #4  

TwistedMister

Fucking Time Stealer
Joined
May 30, 2003
Messages
13,912
lol, don't worry Kawasucki is next, they lost their ass huge retooling that hunka 14.5, still gen ones sitting whorehouses..
 
   #5  

pimpslayer

BAMF+
Joined
Oct 31, 2002
Messages
22,866
Location
On the buckle of the Bible Belt.
I wouldn't worry, Suzuki is just taking advantage of reorganization to rid itself of "under performing" dealers.

In other news...Norton is moving into new digs. Donington Hall and Hastings Hall. Donington Hall will become their new HQs, and production will take place in Hastings Hall.

Hope they don't over extend themselves.



 
   #7  

wormser77

BAMF
Joined
Jan 2, 2002
Messages
9,254
Location
spokane wa
Kawasaki is still producing cutting edge new technology, what's Suzuki do? Not even bring an entire model year to the US and when they do bring em back it's the same ol stale shit they couldn't move before:lol2:
And to say it's good to rid yourself of "underperforming dealers" is ridiculous. Go from moving some units to none out of a store front doesn't seem like a good plan to sell bikes.
 
   #8  

lanta

flesh creeper
Joined
Mar 2, 2002
Messages
4,726
Did you really bite that shitty bait? Jeebus. And stop quoting that maroon, some of us have him on ignore for a reason. :wink:
 
   #9  

sehguh bor

BAMF
Joined
Nov 28, 2010
Messages
1,335
Bad day for the little guy but it surely is what must be done to help the company grow as a whole...back in my Redline bike days as director of marketing when I came there they had just a few good dealers and tons of bullshit dealers that cherry picked the line and bought maybe 10 bikes a year, if that. I set up an aggressive tiered "commitment" buy in that offered those who stepped up HUGE margins. The little dealers who never partnered up to build the line could still buy but were at a tremendous pricing disadvantage and eventually either stepped up to the plate or just stopped buying, the first year sales were up like 17% and another 12% the next year. The inside sales people were pissed at first but soon realized it was easier to sell a hundred bikes to a partner and maintain that relationship than get jerked off for a bike every couple months by a cherry picker.

Good for Suzuki, takes a hard swallow but will be beneficial in the end.
 
   #10  

pimpslayer

BAMF+
Joined
Oct 31, 2002
Messages
22,866
Location
On the buckle of the Bible Belt.
Bad day for the little guy but it surely is what must be done to help the company grow as a whole.../---/

Good for Suzuki, takes a hard swallow but will be beneficial in the end.
There it is...

The cost of carrying a single digit dealer is too great. Mopar did the same thing 4 or 5 years ago during their reorganization.


.
 
   #11  

Falcon-A

BAMF
Joined
May 17, 2010
Messages
1,336
I had read that GM didn't pay them for two model years of engines Suzuki built for them. I hope Suzuki turns around as they have produced some of the best production engines of all time! It would be a shame to loose them! Kawi, not so much, half the quality of Suzuki. I agree that this "Harley" thing is sickening. It has influenced the motorcycle industry negatively to make copies of Harleys rather then make new exciting bikes. Somehow this Harley mentality caught on, and made it cool to ride antiques instead of technological motorcycles.
I've been trying to understand it, and I think I finally get it.

What it is, is most that buy a Harley, don't buy them for their capabilities, but rather to join a group. Now they "belong" and most can't afford one, so they don't want them to change, because change makes last years obsolete. Whats the difference between a 10 year old Harley and a new one? The new one still has tube tires for Gods sake! So resale is better because they don't change enough to make anyone really want a new one. I rode last years models, a "Slim" And a "Fat boy" and I can honestly tell you it was depressing as hell! I couldn't believe how gutless and shitty they were to ride. And then the price tag, OMG!!!

They (Harley) sold a lifestyle, not a motorcycle. They get by with this because people think they can buy "coolness" and friends. Whoever figured that out was a genius!

Harley Davidson, the least amount of machine for the most amount of money! Created for the Sheeple
 
   #12  
Joined
Jan 20, 2002
Messages
13,113
I had read that GM didn't pay them for two model years of engines Suzuki built for them. I hope Suzuki turns around as they have produced some of the best production engines of all time! It would be a shame to loose them! Kawi, not so much, half the quality of Suzuki. I agree that this "Harley" thing is sickening. It has influenced the motorcycle industry negatively to make copies of Harleys rather then make new exciting bikes. Somehow this Harley mentality caught on, and made it cool to ride antiques instead of technological motorcycles.
I've been trying to understand it, and I think I finally get it.

What it is, is most that buy a Harley, don't buy them for their capabilities, but rather to join a group. Now they "belong" and most can't afford one, so they don't want them to change, because change makes last years obsolete. Whats the difference between a 10 year old Harley and a new one? The new one still has tube tires for Gods sake! So resale is better because they don't change enough to make anyone really want a new one. I rode last years models, a "Slim" And a "Fat boy" and I can honestly tell you it was depressing as hell! I couldn't believe how gutless and shitty they were to ride. And then the price tag, OMG!!!

They (Harley) sold a lifestyle, not a motorcycle. They get by with this because people think they can buy "coolness" and friends. Whoever figured that out was a genius!

Harley Davidson, the least amount of machine for the most amount of money! Created for the Sheeple
Yep I can agree with you on those Harleys, I have two 92 Fatboy and 94 Heritage, keeping them as a reminder not to buy another Harley plus they already paid for and both has less than 18,000 miles. Used them for long distance riding such as Laughlin or Reno and that is it. Not good for riding in San Francisco cause of it's bad brakes.

I rode my friends 2012 ultra with the 103 engine and to me it has the same junk brakes and tranny and handling as any out dated Harley. But if you want to pick up the chicks, they love harleys
 
   #13  

TwistedMister

Fucking Time Stealer
Joined
May 30, 2003
Messages
13,912
I wont have to worry about my dealer, he is always in the top ten in the nation in sales and service and has been #1 many times over his dealerships 45 yr history, his father started it when I was just a kid and I bought my first street bike from him, I have bought 3 more since then and have referred many many customers

he owns the entire block his shop is on so his overhead is nil, electricity and property tax plus the normal shop expenses..
 
   #17  

TwistedMister

Fucking Time Stealer
Joined
May 30, 2003
Messages
13,912
Might be ordering one soon from Randy. Yellow with the Brembo's maybe.

oh SNAP! the monster lives!!

you're doing OK then?

wow, been a while, the yellow one is dope but you already know this...
 
   #18  

Cookie

BAMF
Joined
Dec 30, 2001
Messages
2,596
Location
Seattle WA USA
oh SNAP! the monster lives!!

you're doing OK then?

wow, been a while, the yellow one is dope but you already know this...
Been out for a while, I know. Kind of doing my own thing in reshaping the economy, on a personal basis, mind you. Although, a lot of what I have been setting up will be to give back to those less fortunate. There is no take without giving. Charity is a wonderful thing.

I just spoke with Mike there at AS, apparently Randy just rolls through to say 'Hi' when he feels the need. I hope retirement serves him well.

Yellow two weeks out. Check
 
   #19  

Mr Bear

BAMF+
Joined
Dec 13, 2001
Messages
13,191
Location
SoCal
Website
labusas.org
Wow, McAlister is still doing his thing there at Aurora Suz, huh? I bought my GS1100 from those guys 30 years ago. I think Randy got that place from his parents.
 
   #20  

TwistedMister

Fucking Time Stealer
Joined
May 30, 2003
Messages
13,912
Wow, McAlister is still doing his thing there at Aurora Suz, huh? I bought my GS1100 from those guys 30 years ago. I think Randy got that place from his parents.

yup, the ol' man gave it to randy and randy retired so his daughter runs it, they sell Hyosung now, they have a 1985 gs700 on the floor right now

 
   #21  

BigGar

high on placebo
Joined
Dec 12, 2001
Messages
39,050
Location
Hayabusaland, CA
Wow, McAlister is still doing his thing there at Aurora Suz, huh? I bought my GS1100 from those guys 30 years ago. I think Randy got that place from his parents.
Holy shit!

Look what the cat drug in:)

Good to see you here Harm.

Gar
 
Top Bottom